A Year to Remember: Aplo’s 2024 Highlights
As we wrap up 2024, I’m both proud and grateful for the milestones we’ve achieved at Aplo this year. It’s been a year defined by exceptional growth, breakthrough innovations, and a deepened commitment to delivering value to our clients. Throughout it all, we’ve stayed true to our mission of empowering institutional investors and market operators with secure, high-performance crypto execution and custody services.
Let’s take a moment to reflect on some of the highlights that made 2024 such a pivotal year for us:
Unprecedented Growth
This year, our platform handled 3,322,767 trades, representing an impressive 147% increase in transaction volume compared to 2023. Several clients entrusted us with trading hundreds of millions of dollars each, spanning 299 digital assets, underscoring their trust in Aplo as their preferred crypto prime broker.
We also saw our revenue grow by 150% year over year, all while maintaining a lean and focused team of just 24 people. Importantly, Aplo is profitable. These results are a testament to the strength of our technology, our streamlined processes, and the incredible dedication of the Aplo team.
Client Success Stories
This year, our client base expanded by 60%, welcoming respected names like Deskoin and Satori Digital to the Aplo family. Our commitment to delivering tangible results shone through: our execution algorithms saved clients a combined $1.7 million in trading costs.
For one prominent institutional client, we demonstrated the power of our time-weighted execution and dynamic funding flexibility by enabling them to complete a complex, week-long trade seamlessly. This approach ensured exceptional precision and efficiency, resulting in six-figure savings and showcasing the tangible benefits our platform delivers in high-stakes scenarios.
Product Innovations That Matter
At Aplo, we’re always striving to make digital asset trading and management more efficient and effective. This year, we launched several key features that elevate the client experience:
- Universe Management: Improved categorization and access control for crypto assets. Clients now benefit from a broader asset universe by default, with simplified asset pricing and activation processes.
- Real-Time High-Touch Delivery: High-touch trades now settle in real-time, enabling clients to monitor execution progress seamlessly. This provides a user experience on par with low touch trading.
- OCTWAP: A groundbreaking TWAP order type that allows clients to execute large trades without fully committing their balance upfront, helping them maintain better control over their overall exposure.
Speed remains one of our defining strengths. In 2024, we expanded our offering by adding 158 new assets, bringing the total to nearly 300 supported assets. What sets us apart? We can onboard a new asset in just two hours—a process that often takes days or even weeks for competitors.
Strengthening Client Experience
Delivering exceptional client experiences is core to what we do. In 2024, we achieved a peak NPS score of 75 in Q1 and closed the year with an impressive 73. We also reduced onboarding times by 35%, streamlining workflows and making account setup faster and easier for our clients. Every improvement we’ve made is driven by a desire to simplify our clients’ day-to-day operations.
Compliance and Trust
In December, we reached an important milestone by achieving SOC 1 Type 1 certification, underscoring our commitment to operational excellence and security. As regulatory frameworks like MiCA continue to evolve, we’re well-positioned to lead. As a French DASP (Digital Asset Service Provider), we’re proud to be grandfathered into MiCA, further solidifying our leadership in this space.
Looking Ahead
While 2024 was a landmark year, it’s only the beginning. Every milestone, every success story fuels our drive to bridge the gap between traditional finance and digital assets. As we look toward 2025, we remain deeply grateful to our clients and partners for their trust and confidence.
Together, we’re building the future of institutional crypto trading. Thank you for being part of this incredible journey.
Oliver Yates
CEO, Aplo